# Birkenstock Holding plc (BIRK)

> Source: Nexqual · https://nexqual.com/BIRK · data as of 2026-10-22 20:00 UTC · cite as "Nexqual, Birkenstock Holding plc (BIRK), nexqual.com/BIRK" · informational, not investment advice.

**Price:** USD 33.68 (+4.21% on the day) · last close of Oct 22, 2026; US market pre market, not a live price. Prev close 32.32 · day 31.58–33.8 · 52w 29.93–50.73 · market cap $5.56B · NYQ

## Key facts
- Insider open-market sales, last ~7 months: 2 Form 4 filings, $1.11B; 2 not under a Rule 10b5-1 plan ($1.11B); 0 by opportunistic insiders, 0 by routine insiders (three-year test, Cohen, Malloy & Pomorski 2012).
- Analysts: Buy (mean 2.04 on a 1–5 scale) (23 analysts), mean target USD 49.38 (range 26.99–69.87).
- Total return with dividends: 1Y -21.9% vs S&P 500 +14.9%; 5Y -7.4% vs S&P 500 +80.3%.
- Next earnings: 2026-08-13, EPS estimate USD 0.46, revenue estimate $608M.

## Insider sales (SEC Form 4, open-market, last ~7 months)
0 of 2 under a Rule 10b5-1 trading plan (scheduled in advance). Unplanned sales were timed by the insider.
| Trade date | Insider | Role | Shares | Value | % of holdings sold | 10b5-1 plan | Insider type |
|---|---|---|---|---|---|---|---|
| 2026-08-17 | Chu James Michael | Director | 28,146,226 | $1.10B | 28.3% | No | Too little history (no open-market trades in 2023–2025) |
| 2026-06-05…2026-06-08 | Bouyakhf Mehdi Nico | President EMEA | 90,000 | $3.8M | 74.3% | No | Too little history (no open-market trades in 2023–2025) |
% of holdings sold = shares sold ÷ (shares sold + all holdings the insider reported on that Form 4, direct and through trusts).
Insider type follows Cohen, Malloy & Pomorski (Journal of Finance, 2012). An insider who traded the stock in the same calendar month in each of the past three years is a routine trader; one who traded in each of those years without such a pattern is an opportunistic trader. In their study, trades by opportunistic insiders predicted future returns and trades by routine insiders did not. Counts open-market purchases and sales only (SEC Form 4 codes P and S) by that insider in that company. Not investment advice.

## Analysts
Consensus Buy (mean 2.04 on a 1–5 scale), 23 analysts; mean target USD 49.38 (low 26.99, high 69.87).
Rating changes, last 120 days:
| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| 2026-10-16 | Raymond James | Target lowered | Outperform | $52 → $42 |
| 2026-09-09 | BMO Capital | Initiated | Outperform → Market Perform | $35 |
| 2026-08-14 | Telsey Advisory Group | Target raised | Outperform | $45 → $50 |
| 2026-08-14 | Bernstein | Target raised | Market Perform | $50 → $55 |
| 2026-08-14 | Evercore ISI Group | Target raised | Outperform | $48 → $49 |
| 2026-08-14 | Guggenheim | Reiterated | Buy | $60 |
| 2026-08-14 | BTIG | Reiterated | Buy | $60 |
| 2026-08-06 | BTIG | Reiterated | Buy | $60 |
| 2026-08-04 | UBS | Target lowered | Buy | $77 → $76 |
| 2026-08-04 | JP Morgan | Target raised | Overweight | $49 → $58 |
| 2026-07-20 | Seaport Global | Downgrade | Buy → Neutral |  |
| 2026-07-01 | Raymond James | Initiated | Outperform | $52 |

## Total return (dividends reinvested)
|  | 1Y (from 2025-10-23) | 5Y (from 2023-10-09) |
|---|---|---|
| Total return | -21.9% | -7.4% |
| S&P 500 (SPY) | +14.9% | +80.3% |
| Per year | -21.9% | -2.5% |
| Volatility (annualized) | 52.0% | 44.5% |
| Max drawdown | -38.7% (Jun 2026→Sep 2026) | -51.9% (Aug 2024→Sep 2026) |

## Peers (Footwear & Accessories)
CROX (Crocs, Inc.) USD 120.99 +2.11% · SHOO (Steven Madden, Ltd.) USD 44.42 -0.60% · ONON (On Holding AG) USD 34 -0.64% · DECK (Deckers Outdoor Corporation) USD 85.28 -0.25% · WWW (Wolverine World Wide, Inc.) USD 20.68 +2.83% · NKE (Nike, Inc.) USD 38.32 +2.10%

## More
Full page: https://nexqual.com/BIRK · Free keyless MCP server with the same data and citations: https://mcp.nexqual.com/mcp · Guide for agents: https://nexqual.com/agents · https://nexqual.com/llms.txt

## Supply chain and relationships (SEC annual reports)

Named in BIRK's own 20-F filed 2025-12-18 (https://www.sec.gov/Archives/edgar/data/1977102/000119312525323599/birk-20250930.htm):

| Relationship | Company | Sentence in the filing |
|---|---|---|
| Partner | AB-Beteiligungs | "In connection with the Transaction, we entered into a subordinated vendor loan agreement with AB-Beteiligungs GmbH for a principal amount of €275.0 million that bears interest at a rate of 4.37% per annum." |
| Competitor | SAP (SAP) | "Competition for qualified personnel is increasing, in particular for, but not limited to, SAP specialists, other IT personnel and electricians in our manufacturing facilities." |

## Analyst estimates and revisions

| Period | EPS est. | 90d ago | Change | Revenue est. | Analysts |
|---|---|---|---|---|---|
| Current quarter (ends 2026-09-30) | $0.46 | $0.48 | -4.4% | $607.8M | 19 |
| Next quarter (ends 2026-12-31) | $0.27 | $0.29 | -7.8% | $457.0M | 11 |
| Current fiscal year (ends 2026-09-30) | $1.96 | $1.99 | -1.8% | $2.35B | 22 |
| Next fiscal year (ends 2027-09-30) | $2.43 | $2.42 | +0.4% | $2.67B | 22 |
