# Prudential Financial, Inc. (PRU)

> Source: Nexqual · https://nexqual.com/PRU · data as of 2026-10-22 20:00 UTC · cite as "Nexqual, Prudential Financial, Inc. (PRU), nexqual.com/PRU" · informational, not investment advice.

**Price:** USD 118.17 (+2.92% on the day) · last close of Oct 22, 2026; US market pre market, not a live price. Prev close 114.82 · day 114.34–118.2 · 52w 91.89–127.72 · market cap $40.8B · NYQ

## Key facts
- Last four reported quarters (through Jun 30, 2026): revenue $64.8B, net income $3.92B (6.0% margin) (SEC filings).
- Valuation: P/E 10.4x (avg 14.0x at the last 3 fiscal year-ends), net debt $5.46B.
- Analysts: Hold (mean 3.28 on a 1–5 scale) (18 analysts), mean target USD 110.4 (range 92–132).
- Total return with dividends: 1Y +22.3% vs S&P 500 +14.9%; 5Y +32.3% vs S&P 500 +80.3%.
- Next earnings: 2026-11-03, EPS estimate USD 3.39, revenue estimate $14.6B.

## Financials (SEC 10-K; TTM = last four 10-Q/10-K quarters)
| USD | FY2021 | FY2022 | FY2023 | FY2024 | FY2025 | TTM |
|---|---|---|---|---|---|---|
| Revenue | $71.2B | $56.9B | $54.0B | $70.4B | $60.8B | $64.8B |
| Net income | $8.87B | -$1.65B | $2.49B | $2.73B | $3.58B | $3.92B |
| EPS (diluted) | $22.40 | -$4.49 | $6.74 | $7.50 | $9.99 | — |
| Net margin | 12.4% | -2.9% | 4.6% | 3.9% | 5.9% | 6.0% |
| Revenue growth | +24.9% | -20.2% | -5.1% | +30.4% | -13.7% | — |
| Cash + short-term investments | — | — | $19.4B | $18.5B | $19.7B | — |
| Total debt | $19.3B | $20.7B | $19.5B | $20.1B | $20.3B | — |
Fiscal years end Dec. EPS is split-adjusted.

## Valuation (price ÷ last four quarters, through Jun 30, 2026)
P/E 10.4x · P/S 0.6x · EV/Sales 0.7x · P/B 1.3x · Earnings yield 9.61% · Dividend yield (paid, TTM) 4.77% · Buyback yield (TTM) 2.45% · Net debt $5.46B · EV $46.2B
P/E at fiscal year-ends: Dec 2025 11.2x, Dec 2024 15.6x, Dec 2023 15.2x.

## Analysts
Consensus Hold (mean 3.28 on a 1–5 scale), 18 analysts; mean target USD 110.4 (low 92, high 132).
Rating changes, last 120 days:
| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| 2026-10-22 | JP Morgan | Target lowered | Neutral | $127 → $124 |
| 2026-10-21 | TD Cowen | Target lowered | Hold | $114 → $112 |
| 2026-10-19 | Barclays | Target lowered | Underweight | $96 → $94 |
| 2026-10-19 | Morgan Stanley | Target lowered | Underweight | $105 → $100 |
| 2026-10-16 | Keefe, Bruyette & Woods | Target lowered | Market Perform | $123 → $119 |
| 2026-10-15 | JP Morgan | Target lowered | Neutral | $131 → $127 |
| 2026-10-12 | Wells Fargo | Target lowered | Underweight | $110 → $104 |
| 2026-10-12 | Piper Sandler | Target lowered | Neutral | $128 → $120 |
| 2026-10-07 | Mizuho | Target lowered | Neutral | $113 → $109 |
| 2026-10-07 | Barclays | Target raised | Underweight | $92 → $96 |
| 2026-08-24 | Morgan Stanley | Target raised | Underweight | $92 → $105 |
| 2026-08-19 | Wells Fargo | Target raised | Underweight | $103 → $110 |

## Total return (dividends reinvested)
|  | 1Y (from 2025-10-23) | 5Y (from 2021-10-18) |
|---|---|---|
| Total return | +22.3% | +32.3% |
| S&P 500 (SPY) | +14.9% | +80.3% |
| Per year | +22.4% | +5.7% |
| Volatility (annualized) | 22.3% | 25.7% |
| Max drawdown | -21.5% (Jan 2026→Mar 2026) | -32.7% (Mar 2022→Mar 2023) |

## Peers (Insurance - Life)
PUK (Prudential Public Limited Compa) USD 24.01 -1.60% · AFL (AFLAC Incorporated) USD 123.27 +2.60% · MET (MetLife, Inc.) USD 103.57 +1.36% · MFC (Manulife Financial Corporation) USD 45.62 +0.80% · UNM (Unum Group) USD 93.75 +0.04% · GL (Globe Life Inc.) USD 168.41 -0.71%

## More
Full page: https://nexqual.com/PRU · Free keyless MCP server with the same data and citations: https://mcp.nexqual.com/mcp · Guide for agents: https://nexqual.com/agents · https://nexqual.com/llms.txt

## Supply chain and relationships (SEC annual reports)


Other companies that name PRU in their own reports (relationship from PRU's side):

| Relationship | Company | Their filing | Sentence |
|---|---|---|---|
| partner | KADANT INC (KAI) | 10-K 2026-03-03 | "In 2018, we also issued $10.0 million in senior notes under our Multi-Currency Note Purchase and Private Shelf Agreement with PGIM Private Capital, a unit of PGIM, Inc., and affiliate of Prudential Fi…" |
| partner | CENTERSPACE (CSR) | 10-K 2026-02-17 | "We have a private shelf agreement with PGIM, Inc., an affiliate of Prudential Financial, Inc., and certain affiliates of PGIM, Inc. (collectively, "PGIM") under which we have issued $175.0 million in …" |

## Revenue by region (fiscal year ended 2025-12-31)

| Line | Revenue | Share | YoY |
|---|---|---|---|
| United States | $36.80B | 60.6% | -24.2% |
| Japan | $13.49B | 22.2% | -2.0% |
| Non US & Excluding Japan Domain | $10.49B | 17.3% | +29.8% |
| Total revenue | $60.77B | 100% | — |

## Company outlook (8-K filed 2026-10-15)

- "Includes, as of June 30, 2026 and December 31, 2025, 2,018 securities with amortized cost of $10,759 million (fair value $10,766 million) and 1,482 securities with amortized cost of $9,683 million (fair value $9,598 million), respectively, that have been categorized based on expected NAIC designations pending receipt of SVO ratings."
- "Adjusted operating income also excludes investment gains and losses on assets supporting experience-rated contractholder liabilities and changes in experience-rated contractholder liabilities due to asset value changes, because these recorded changes in asset and liability values are expected to ultimately accrue to contractholders."
- "Additionally, adjusted operating income excludes the impact of annual assumption updates and other refinements included in the above items."

## Analyst estimates and revisions

| Period | EPS est. | 90d ago | Change | Revenue est. | Analysts |
|---|---|---|---|---|---|
| Current quarter (ends 2026-09-30) | $3.39 | $3.40 | -0.4% | $14.62B | 16 |
| Next quarter (ends 2026-12-31) | $3.15 | $3.26 | -3.5% | $14.52B | 15 |
| Current fiscal year (ends 2026-12-31) | $13.93 | $13.76 | +1.3% | $58.13B | 16 |
| Next fiscal year (ends 2027-12-31) | $14.16 | $14.56 | -2.7% | $59.15B | 13 |

## Options: expected move (Cboe, 15-min delayed)

Expected move by 2026-11-20 (includes earnings 2026-11-03): ±7.3%; last 8 reports averaged ±4%.

| Expiration | Days | ATM IV | Expected move |
|---|---|---|---|
| 2026-11-20 | 28 | 31.4% | ±7.3% |
| 2026-12-18 | 56 | 27.1% | ±8.8% |
| 2027-01-15 | 84 | 26.6% | ±10.4% |
| 2027-03-19 | 147 | 25.7% | ±13.2% |
| 2027-06-17 | 237 | 25.0% | ±16.1% |
| 2027-09-17 | 329 | 26.2% | ±19.5% |