# Stitch Fix, Inc. (SFIX)

> Source: Nexqual · https://nexqual.com/SFIX · data as of 2026-10-22 20:00 UTC · cite as "Nexqual, Stitch Fix, Inc. (SFIX), nexqual.com/SFIX" · informational, not investment advice.

**Price:** USD 2.72 (+5.63% on the day) · last close of Oct 22, 2026; US market pre market, not a live price. Prev close 2.58 · day 2.57–2.74 · 52w 2.1–5.75 · market cap $363M · NMS

## Key facts
- Last four reported quarters (through Aug 1, 2026): revenue $1.35B, net income -$12.6M (-0.9% margin), free cash flow $19.8M (SEC filings).
- Insider open-market sales, last ~7 months: 13 Form 4 filings, $3.5M; 0 not under a Rule 10b5-1 plan ($0K); 0 by opportunistic insiders, 2 by routine insiders (three-year test, Cohen, Malloy & Pomorski 2012).
- Analysts: Hold (mean 2.83 on a 1–5 scale) (6 analysts), mean target USD 3.4 (range 2.5–4).
- Total return with dividends: 1Y -40.5% vs S&P 500 +14.9%; 5Y -92.1% vs S&P 500 +80.3%.
- Next earnings: 2026-12-03, EPS estimate USD -0.06, revenue estimate $326M.

## Financials (SEC 10-K; TTM = last four 10-Q/10-K quarters)
| USD | FY2022 | FY2023 | FY2024 | FY2025 | FY2026 | TTM |
|---|---|---|---|---|---|---|
| Revenue | $2.02B | $1.59B | $1.34B | $1.27B | $1.35B | $1.35B |
| Gross profit | $887M | $676M | $592M | $563M | $588M | — |
| Operating income | -$184M | -$155M | -$133M | -$38.9M | -$21.7M | -$21.7M |
| Net income | -$207M | -$172M | -$129M | -$28.7M | -$12.6M | -$12.6M |
| EPS (diluted) | -$1.90 | -$1.50 | -$1.07 | -$0.22 | -$0.09 | — |
| Free cash flow | $30.3M | $54.4M | $14.2M | $9.3M | $19.8M | $19.8M |
| Gross margin | 43.9% | 42.4% | 44.3% | 44.4% | 43.7% | — |
| Operating margin | -9.1% | -9.8% | -10.0% | -3.1% | -1.6% | -1.6% |
| Net margin | -10.3% | -10.8% | -9.6% | -2.3% | -0.9% | -0.9% |
| Revenue growth | -4.0% | -21.1% | -16.0% | -5.3% | +6.4% | — |
| Cash + short-term investments | $213M | $258M | $247M | $235M | $173M | — |
Fiscal years end Aug. EPS is split-adjusted.

## Valuation (price ÷ last four quarters, through Aug 1, 2026)
P/S 0.3x · P/FCF 18.3x · P/B 1.9x · FCF yield 5.46% · Earnings yield -3.47%

## Insider sales (SEC Form 4, open-market, last ~7 months)
13 of 13 under a Rule 10b5-1 trading plan (scheduled in advance). Unplanned sales were timed by the insider.
| Trade date | Insider | Role | Shares | Value | % of holdings sold | 10b5-1 plan | Insider type |
|---|---|---|---|---|---|---|---|
| 2026-08-03 | Bacos Anthony | Chief Prod/Technology Officer | 70,000 | $286K | 6.8% | Yes | Too little history (no open-market trades in 2023) |
| 2026-07-27 | Bacos Anthony | Chief Prod/Technology Officer | 70,000 | $263K | 6.7% | Yes | Too little history (no open-market trades in 2023) |
| 2026-07-20 | Bacos Anthony | Chief Prod/Technology Officer | 70,000 | $265K | 6.6% | Yes | Too little history (no open-market trades in 2023) |
| 2026-07-16 | O'Connor Casey | Chief Legal Officer | 50,000 | $197K | 10.4% | Yes | Routine (sold in Jul each year 2023–2025) |
| 2026-07-13 | Bacos Anthony | Chief Prod/Technology Officer | 70,000 | $253K | 6.5% | Yes | Too little history (no open-market trades in 2023) |
| 2026-07-06 | Aufderhaar David | Chief Financial Officer | 67,960 | $257K | 5.8% | Yes | Too little history (no open-market trades in 2023 or 2024) |
| 2026-07-06 | Bacos Anthony | Chief Prod/Technology Officer | 70,000 | $265K | 6.4% | Yes | Too little history (no open-market trades in 2023) |
| 2026-06-29 | Bacos Anthony | Chief Prod/Technology Officer | 70,011 | $310K | 6.2% | Yes | Too little history (no open-market trades in 2023) |
| 2026-06-24 | Bacos Anthony | Chief Prod/Technology Officer | 100,000 | $451K | 8.5% | Yes | Too little history (no open-market trades in 2023) |
| 2026-06-22 | Bacos Anthony | Chief Prod/Technology Officer | 70,000 | $282K | 6.1% | Yes | Too little history (no open-market trades in 2023) |
| 2026-06-16 | Bacos Anthony | Chief Prod/Technology Officer | 70,000 | $290K | 6.1% | Yes | Too little history (no open-market trades in 2023) |
| 2026-04-10 | O'Connor Casey | Chief Legal Officer | 60,000 | $185K | 11.1% | Yes | Routine (sold in Jul each year 2023–2025; this trade is outside those months) |
| 2026-04-07 | Aufderhaar David | Chief Financial Officer | 65,709 | $203K | 5.3% | Yes | Too little history (no open-market trades in 2023 or 2024) |
% of holdings sold = shares sold ÷ (shares sold + all holdings the insider reported on that Form 4, direct and through trusts).
Insider type follows Cohen, Malloy & Pomorski (Journal of Finance, 2012). An insider who traded the stock in the same calendar month in each of the past three years is a routine trader; one who traded in each of those years without such a pattern is an opportunistic trader. In their study, trades by opportunistic insiders predicted future returns and trades by routine insiders did not. Counts open-market purchases and sales only (SEC Form 4 codes P and S) by that insider in that company. Not investment advice.

## Analysts
Consensus Hold (mean 2.83 on a 1–5 scale), 6 analysts; mean target USD 3.4 (low 2.5, high 4).
Rating changes, last 120 days:
| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| 2026-09-29 | Mizuho | Upgrade | Underperform → Neutral | $3 → $2.5 |
| 2026-09-24 | UBS | Target lowered | Neutral | $4 → $3.5 |
| 2026-09-24 | Telsey Advisory Group | Target lowered | Market Perform | $5 → $3 |
| 2026-09-24 | William Blair | Downgrade | Outperform → Market Perform |  |
| 2026-09-02 | UBS | Target lowered | Neutral | $4.5 → $4 |

## Total return (dividends reinvested)
|  | 1Y (from 2025-10-23) | 5Y (from 2021-10-18) |
|---|---|---|
| Total return | -40.5% | -92.1% |
| S&P 500 (SPY) | +14.9% | +80.3% |
| Per year | -40.6% | -39.8% |
| Volatility (annualized) | 69.2% | 75.9% |
| Max drawdown | -61.8% (Jan 2026→Sep 2026) | -94.0% (Nov 2021→May 2024) |

## Peers (Apparel Retail)
CTRN (Citi Trends, Inc.) USD 46 +0.17% · SHOE (Shoe Station Group, Inc.) USD 14.22 +7.56% · JILL (J. Jill, Inc.) USD 22.85 -2.02% · GCO (Genesco Inc.) USD 37.39 +3.20% · CAL (Caleres, Inc.) USD 13.35 +4.95% · REF (Reformation Inc.) USD 15.03 +7.43%

## More
Full page: https://nexqual.com/SFIX · Free keyless MCP server with the same data and citations: https://mcp.nexqual.com/mcp · Guide for agents: https://nexqual.com/agents · https://nexqual.com/llms.txt

## Company outlook (8-K filed 2026-09-23)

- "Stitch Fix's revenue outlook for fiscal year 2027 reflects a more challenging consumer environment and a lower active client starting point, which we expect will temper revenue growth."
- "Stitch Fix's adjusted EBITDA outlook for fiscal year 2027 reflects strategic investments in advertising and technology, including artificial intelligence, to support long-term growth."

## Analyst estimates and revisions

| Period | EPS est. | 90d ago | Change | Revenue est. | Analysts |
|---|---|---|---|---|---|
| Current quarter (ends 2026-10-31) | $-0.06 | $-0.03 | +91.1% | $326.2M | 1 |
| Next quarter (ends 2027-01-31) | $-0.04 | $-0.01 | +255.2% | $333.2M | 1 |
| Current fiscal year (ends 2027-07-31) | $-0.11 | $-0.08 | +41.2% | $1.34B | 1 |
| Next fiscal year (ends 2028-07-31) | $-0.05 | $0.00 | -1739.3% | $1.38B | 1 |

## Options: expected move (Cboe, 15-min delayed)

Expected move by 2026-12-18 (includes earnings 2026-12-03): ±26.1%; earnings reaction alone ±11.0%; last 8 reports averaged ±16.3%.

| Expiration | Days | ATM IV | Expected move |
|---|---|---|---|
| 2026-11-20 | 28 | 76.3% | ±17.7% |
| 2026-12-18 | 56 | 83.3% | ±26.1% |
| 2027-01-15 | 84 | 73.6% | ±28.0% |
| 2027-03-19 | 147 | 71.7% | ±35.4% |