# SoFi Technologies, Inc. (SOFI)

> Source: Nexqual · https://nexqual.com/SOFI · data as of 2026-10-22 20:00 UTC · cite as "Nexqual, SoFi Technologies, Inc. (SOFI), nexqual.com/SOFI" · informational, not investment advice.

**Price:** USD 14.77 (-0.87% on the day) · last close of Oct 22, 2026; US market pre market, not a live price. Prev close 14.9 · day 14.57–15.07 · 52w 13.86–32.73 · market cap $19.1B · NMS

## Key facts
- Last four reported quarters (through Jun 30, 2026): revenue $4.31B, net income $636M (14.8% margin) (SEC filings).
- Valuation: P/E 30.0x (avg 51.0x at the last 2 fiscal year-ends).
- 2 of 80 tracked superinvestors hold SOFI (13F, Q2 2026): 0 new, 1 added, 1 reduced, 0 unchanged.
- Insider open-market sales, last ~7 months: 10 Form 4 filings, $3.4M; 1 not under a Rule 10b5-1 plan ($21K); 0 by opportunistic insiders, 2 by routine insiders (three-year test, Cohen, Malloy & Pomorski 2012).
- Insider open-market purchases, last ~7 months: 3 Form 4 filings, $749K; 0 by opportunistic insiders, 0 by routine insiders.
- Analysts: Hold (mean 2.68 on a 1–5 scale) (25 analysts), mean target USD 20.36 (range 12–30).
- Total return with dividends: 1Y -47.4% vs S&P 500 +14.9%; 5Y -28.2% vs S&P 500 +80.3%.
- Next earnings: 2026-10-27, EPS estimate USD 0.17, revenue estimate $1.26B.

## Financials (SEC 10-K; TTM = last four 10-Q/10-K quarters)
| USD | FY2021 | FY2022 | FY2023 | FY2024 | FY2025 | TTM |
|---|---|---|---|---|---|---|
| Revenue | $985M | $1.57B | $2.12B | $2.67B | $3.61B | $4.31B |
| Gross profit | $728M | $1.26B | $1.74B | $2.21B | $3.00B | — |
| Net income | -$484M | -$320M | -$301M | $499M | $481M | $636M |
| EPS (diluted) | -$1.00 | -$0.40 | -$0.36 | $0.39 | $0.39 | — |
| Free cash flow | -$1.40B | -$7.35B | -$7.34B | -$1.27B | -$3.98B | -$8.79B |
| Gross margin | 73.9% | 80.1% | 82.1% | 82.7% | 83.1% | — |
| Net margin | -49.1% | -20.4% | -14.2% | 18.6% | 13.3% | 14.8% |
| Revenue growth | +74.1% | +59.8% | +34.9% | +26.0% | +35.1% | — |
| Cash + short-term investments | $495M | $1.42B | $3.09B | $2.54B | $4.93B | — |
| Total debt | $3.95B | $5.49B | $5.23B | $3.09B | $1.82B | — |
Fiscal years end Dec. EPS is split-adjusted.

## Valuation (price ÷ last four quarters, through Jun 30, 2026)
P/E 30.0x · P/S 4.4x · P/B 1.7x · FCF yield -46.09% · Earnings yield 3.34%
P/E at fiscal year-ends: Dec 2025 68.1x, Dec 2024 34.0x.

## Superinvestors (SEC 13F-HR, Q2 2026)
2 of 80 tracked investors hold SOFI. Each row is the investor's latest 13F; change is vs their prior-quarter share count.
| Investor | Firm | % of portfolio | Value | Change |
|---|---|---|---|---|
| Samantha McLemore | Patient Capital Management | 0.90% | $27.0M | Added +13.5% |
| Polen Capital | Polen Capital Management | 0.01% | $1.2M | Reduced -36.5% |

## Insider sales (SEC Form 4, open-market, last ~7 months)
9 of 10 under a Rule 10b5-1 trading plan (scheduled in advance). Unplanned sales were timed by the insider.
| Trade date | Insider | Role | Shares | Value | % of holdings sold | 10b5-1 plan | Insider type |
|---|---|---|---|---|---|---|---|
| 2026-10-20 | Keough Kelli | EVP, GBUL, SIPS | 10,203 | $150K | 2.5% | Yes (adopted July 30, 2025) | Too little history (no open-market trades in 2023) |
| 2026-09-21 | Keough Kelli | EVP, GBUL, SIPS | 10,203 | $173K | 2.4% | Yes (adopted July 30, 2025) | Too little history (no open-market trades in 2023) |
| 2026-09-21 | Rishel Jeremy | Chief Technology Officer | 18,624 | $326K | 2% | Yes (adopted June 9, 2026) | Routine (sold in Mar & Sep & Dec each year 2023–2025) |
| 2026-08-20 | Keough Kelli | EVP, GBUL, SIPS | 11,286 | $203K | 3.1% | Yes (adopted July 30, 2025) | Too little history (no open-market trades in 2023) |
| 2026-07-20 | Keough Kelli | EVP, GBUL, SIPS | 10,954 | $188K | 2.9% | Yes (adopted July 30, 2025) | Too little history (no open-market trades in 2023) |
| 2026-06-22 | Keough Kelli | EVP, GBUL, SIPS | 10,954 | $190K | 2.8% | Yes (adopted July 30, 2025) | Too little history (no open-market trades in 2023) |
| 2026-06-18 | Lavet Robert S | General Counsel | 1,188 | $21K | 1.3% | No | Too little history (no open-market trades in 2024 or 2025) |
| 2026-06-17 | Rishel Jeremy | Chief Technology Officer | 102,123 | $1.8M | 10.2% | Yes (adopted June 2, 2025) | Routine (sold in Mar & Sep & Dec each year 2023–2025; this trade is outside those months) |
| 2026-05-20 | Keough Kelli | EVP, GBUL, SIPS | 10,037 | $156K | 3% | Yes (adopted July 30, 2025) | Too little history (no open-market trades in 2023) |
| 2026-04-21 | Keough Kelli | EVP, GBUL, SIPS | 9,742 | $188K | 2.8% | Yes (adopted July 30, 2025) | Too little history (no open-market trades in 2023) |
% of holdings sold = shares sold ÷ (shares sold + all holdings the insider reported on that Form 4, direct and through trusts).
Insider type follows Cohen, Malloy & Pomorski (Journal of Finance, 2012). An insider who traded the stock in the same calendar month in each of the past three years is a routine trader; one who traded in each of those years without such a pattern is an opportunistic trader. In their study, trades by opportunistic insiders predicted future returns and trades by routine insiders did not. Counts open-market purchases and sales only (SEC Form 4 codes P and S) by that insider in that company. Not investment advice.

## Insider purchases (SEC Form 4, open-market, last ~7 months)
3 purchases, $749K. Private placements, offerings, dividend reinvestment and employee stock purchase plan buys are excluded.
| Trade date | Insider | Role | Shares | Value | Avg price | Insider type |
|---|---|---|---|---|---|---|
| 2026-06-16 | Noto Anthony | Chief Executive Officer | 13,888 | $251K | 18.06 | Too little history (no open-market trades in 2025) |
| 2026-05-11 | Noto Anthony | Chief Executive Officer | 15,545 | $249K | 16 | Too little history (no open-market trades in 2025) |
| 2026-05-08 | Noto Anthony | Chief Executive Officer | 15,878 | $250K | 15.73 | Too little history (no open-market trades in 2025) |

## Analysts
Consensus Hold (mean 2.68 on a 1–5 scale), 25 analysts; mean target USD 20.36 (low 12, high 30).
Rating changes, last 120 days:
| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| 2026-10-13 | StoneX | Initiated | Buy | $25 |
| 2026-10-06 | TD Cowen | Target lowered | Hold | $18 → $17.5 |
| 2026-09-09 | Loop Capital | Initiated | Hold | $22 |
| 2026-09-02 | Scotiabank | Initiated | Sector Outperform | $25 |
| 2026-08-17 | Piper Sandler | Initiated | Neutral → Overweight | $22 |
| 2026-08-12 | Truist Securities | Target raised | Hold | $18 → $19 |
| 2026-07-31 | Mizuho | Target lowered | Outperform | $29 → $22 |
| 2026-07-30 | Morgan Stanley | Target lowered | Underweight | $16 → $15 |
| 2026-07-30 | Wells Fargo | Target lowered | Equal-Weight | $18 → $17 |
| 2026-07-30 | Needham | Target lowered | Buy | $25 → $24 |
| 2026-07-24 | Truist Securities | Target raised | Hold | $17 → $18 |
| 2026-07-09 | Goldman Sachs | Target raised | Neutral | $17 → $21 |

## Total return (dividends reinvested)
|  | 1Y (from 2025-10-23) | 5Y (from 2021-10-18) |
|---|---|---|
| Total return | -47.4% | -28.2% |
| S&P 500 (SPY) | +14.9% | +80.3% |
| Per year | -47.5% | -6.4% |
| Volatility (annualized) | 56.0% | 60.8% |
| Max drawdown | -55.9% (Nov 2025→Oct 2026) | -80.9% (Nov 2021→Dec 2022) |

## Peers (Credit Services)
AFRM (Affirm Holdings, Inc.) USD 72.4 -1.51% · SYF (Synchrony Financial) USD 75.09 +1.32% · ALLY (Ally Financial Inc.) USD 39.31 +1.60% · FCFS (FirstCash Holdings, Inc.) USD 184.78 -14.75% · PYPL (PayPal Holdings, Inc.) USD 57.54 +0.59% · OMF (OneMain Holdings, Inc.) USD 57.11 +0.49%

## More
Full page: https://nexqual.com/SOFI · Free keyless MCP server with the same data and citations: https://mcp.nexqual.com/mcp · Guide for agents: https://nexqual.com/agents · https://nexqual.com/llms.txt

## Supply chain and relationships (SEC annual reports)

Named in SOFI's own 10-K filed 2026-02-17 (https://www.sec.gov/Archives/edgar/data/1818874/000181887426000013/sofi-20251231.htm):

| Relationship | Company | Sentence in the filing |
|---|---|---|
| Supplier | Amazon (AMZN) | "We rely on certain third-party computer systems or third-party service providers, including cloud technology providers such as AWS, internet service providers, payment services providers, including for our self-serve glo…" |

## Revenue by business segment (quarter ended 2026-06-30)

| Line | Revenue | Share | YoY |
|---|---|---|---|
| Financial Services | $98.0M | 63.8% | +59.8% |
| Technology Platform | $55.5M | 36.2% | -38.7% |
| Total revenue | $153.6M | 100% | — |

## Revenue by product line (quarter ended 2026-06-30)

| Line | Revenue | Share | YoY |
|---|---|---|---|
| Technology Services | $50.5M | 32.9% | -43.6% |
| Interchange | $41.1M | 26.7% | +54.9% |
| Referrals Loan Platform | $24.4M | 15.9% | +8.0% |
| Brokerage | $18.1M | 11.8% | +140.3% |
| Financial Service Other | $9.6M | 6.3% | +344.2% |
| Technology Platform Other | $5.0M | 3.3% | +417.1% |
| Referrals Other | $3.7M | 2.4% | +43.0% |
| Crypto Service | $1.2M | 0.8% | — |
| Total revenue | $153.6M | 100% | — |

## Company outlook (8-K filed 2026-07-29)

- "Guidance to $4.75 billion to $4.85 billion SAN FRANCISCO, Calif. – (BUSINESS WIRE) – July 29, 2026 – SoFi Technologies, Inc."

## Analyst estimates and revisions

| Period | EPS est. | 90d ago | Change | Revenue est. | Analysts |
|---|---|---|---|---|---|
| Current quarter (ends 2026-09-30) | $0.17 | $0.17 | -2.6% | $1.26B | 9 |
| Next quarter (ends 2026-12-31) | $0.19 | $0.19 | -1.3% | $1.32B | 9 |
| Current fiscal year (ends 2026-12-31) | $0.59 | $0.59 | +0.1% | $4.88B | 10 |
| Next fiscal year (ends 2027-12-31) | $0.82 | $0.81 | +1.8% | $6.14B | 10 |