Digital Brands Group, Inc. (DBGI) Stock Price & Analysis
Digital Brands Group, Inc. (DBGI) closed at USD 1.14 on Friday, October 23, 2026, down 12.69% on the day. The US market is currently closed; this is not a live price.
The prior close was USD 1.3; the Oct 23, 2026 session ranged USD 1.01–1.3 on volume of 404,199 shares. Market capitalization is $1.06M, with a 52-week range of USD 1–720 (NCM). Source: Nexqual, retrieved October 24, 2026 at 12:40 UTC.
Also available as compact Markdown for AI agents: nexqual.com/DBGI.md
Key facts (DBGI)
- Last four reported quarters (through Jun 30, 2026): revenue $5.8M, net income -$44.4M (-768.3% margin) (SEC filings).
- Insider open-market purchases, last ~7 months: 2 Form 4 filings, $748K; 0 by opportunistic insiders, 0 by routine insiders.
- Analysts: None.
- Total return with dividends: 1Y -99.7% vs S&P 500 +13.4%; 5Y -100.0% vs S&P 500 +76.9%.
Financials (SEC 10-K; TTM = last four 10-Q/10-K quarters) (DBGI)
| USD | FY2021 | FY2022 | FY2023 | FY2024 | FY2025 | TTM |
|---|---|---|---|---|---|---|
| Revenue | $7.6M | $10.3M | $14.9M | $11.6M | $7.4M | $5.8M |
| Gross profit | $1.9M | $3.5M | $6.5M | $3.6M | $1.1M | — |
| Operating income | -$31.3M | -$21.2M | -$2.1M | -$10.2M | -$29.5M | -$40.4M |
| Net income | -$32.4M | -$38.0M | -$10.2M | -$13.1M | -$28.3M | -$44.4M |
| EPS (diluted) | — | — | -$18311.20 | -$3068.40 | -$87.20 | — |
| Free cash flow | -$14.3M | -$10.8M | -$6.0M | — | — | — |
| Gross margin | 24.6% | 34.3% | 43.9% | 31.5% | 14.3% | — |
| Operating margin | -413.3% | -205.4% | -14.0% | -88.3% | -400.1% | -699.5% |
| Net margin | -426.6% | -368.2% | -68.7% | -113.4% | -382.8% | -768.3% |
| Revenue growth | +44.8% | +36.2% | +44.3% | -22.5% | -36.1% | — |
| Cash + short-term investments | $528K | $1.3M | $21K | $164K | $1.9M | — |
| Total debt | $8.0M | — | — | $6.5M | $12.2M | — |
Fiscal years end Dec. EPS is split-adjusted.
Valuation (price ÷ last four quarters, through Jun 30, 2026) (DBGI)
P/S 0.2x · EV/Sales 2.9x · P/B 2.0x · Earnings yield -4192.44% · Net debt $15.9M · EV $17.0M
Insider purchases (SEC Form 4, open-market, last ~7 months) (DBGI)
2 purchases, $748K. Private placements, offerings, dividend reinvestment and employee stock purchase plan buys are excluded.
| Trade date | Insider | Role | Shares | Value | Avg price | Insider type |
|---|---|---|---|---|---|---|
| 2026-06-10 | Davis John Hilburn Iv | CEO | 618,333 | $699K | 1.13 | Too little history (no open-market trades in 2023–2025) |
| 2026-06-02 | Davis John Hilburn Iv | CEO | 70,127 | $49K | 0.7 | Too little history (no open-market trades in 2023–2025) |
Insider type follows Cohen, Malloy & Pomorski (Journal of Finance, 2012). An insider who traded the stock in the same calendar month in each of the past three years is a routine trader; one who traded in each of those years without such a pattern is an opportunistic trader. In their study, trades by opportunistic insiders predicted future returns and trades by routine insiders did not. Counts open-market purchases and sales only (SEC Form 4 codes P and S) by that insider in that company. Not investment advice.
Analysts (DBGI)
Consensus None.
Total return (dividends reinvested) (DBGI)
| 1Y (from 2025-10-24) | 5Y (from 2021-10-25) | |
|---|---|---|
| Total return | -99.7% | -100.0% |
| S&P 500 (SPY) | +13.4% | +76.9% |
| Per year | -99.7% | -96.5% |
| Volatility (annualized) | 220.4% | 176.6% |
| Max drawdown | -99.8% (Jan 2026→Oct 2026) | -100.0% (Oct 2021→Oct 2026) |
DBGI suppliers, customers and competitors (named in its 10-K)
| Relationship | Company | Sentence in the filing |
|---|---|---|
| Supplier | MOSBEST | “our Bailey, DSTLD, Avo and Stateside and Sundry products are shipped from our suppliers to our distribution center in Los Angeles, CA” |
| Supplier | SUNNYSIDE | “our Bailey, DSTLD, Avo and Stateside and Sundry products are shipped from our suppliers to our distribution center in Los Angeles, CA” |
| Supplier | FedEx (FDX) | “suppliers and logistics providers such as FedEx, UPS and the U.S. Postal Service.” |
| Supplier | UPS (UPS) | “suppliers and logistics providers such as FedEx, UPS and the U.S. Postal Service.” |
| Customer | Meta Platforms (META) | “Social Media Marketing: This is our primary customer acquisition channel, and it is composed almost entirely of paid Facebook and” |
Quoted from the company's 10-K filed Apr 15, 2026.
DBGI customer concentration
In the period ended Mar 31, 2026, a single direct customer accounted for 10% of revenue, per the company's 10-Q filed May 20, 2026. The company does not name it.
DBGI analyst estimates and revisions
| Period | EPS estimate | 90 days ago | Change | Revenue estimate | Analysts |
|---|---|---|---|---|---|
| Current quarter | — | — | — | $0 | — |
| Next quarter | — | — | — | $0 | — |
| Current fiscal year (ends Dec 2023) | — | — | — | $0 | — |
| Next fiscal year | — | — | — | $0 | — |
Key Statistics (as of October 24, 2026 at 12:40 UTC)
| Price | USD 1.14 |
|---|---|
| Change | ▼ 12.69% (down) |
| Previous Close | USD 1.3 |
| Open | USD 1.25 |
| Day Range | USD 1.01 – 1.3 |
| 52-Week Range | USD 1 – 720 |
| Volume | 404,199 shares |
| Market Cap | $1.06M |
| Exchange | NCM |
Technical Analysis (DBGI)
Nexqual's technical model rates DBGI "SELL" based on 2 bullish and 5 bearish signals across 127 daily candles, as of October 24, 2026 at 12:40 UTC.
| Overall Signal | SELL |
|---|---|
| RSI (14) | 29.38 (oversold) |
| vs SMA50 | Below (USD 5.39) |
| MACD | -1.28 (negative) |
Analyst Ratings (DBGI)
Wall Street analysts rate DBGI "None", per Nexqual as of October 24, 2026 at 12:40 UTC.
| Consensus Rating | None |
|---|
Earnings (DBGI)
Source: Nexqual, October 24, 2026 at 12:40 UTC.
Financials & Fundamentals (DBGI)
| Total Revenue | $5.78M |
|---|---|
| Revenue Growth (latest quarter, YoY) | -46.30% |
| Gross Margin | -2.76% |
| Operating Margin | -618.56% |
| Profit Margin | +0.00% |
| ROE | -1161.90% |
| Debt / Equity | 40.04 |
| Current Ratio | 0.58 |
| Total Cash | $1.39M |
| Total Debt | $21.62M |
Source: Nexqual, October 24, 2026 at 12:40 UTC.
Financial Health Score (DBGI)
Nexqual rates Digital Brands Group, Inc.'s overall financial health "Critical" across five dimensions, as of October 24, 2026 at 12:40 UTC.
| Growth | Critical — Revenue -46% YoY (latest Q), sharp decline |
|---|---|
| Profitability | Critical — Heavily loss-making — early-stage company |
| Balance Sheet | Critical — $1M cash and investments vs $17M debt (Jun 2026, SEC) |
| Cash Flow | Weak — Operating cash flow -$16M (FY ended Dec 2025, 10-K) |
| Efficiency | Critical — ROE -1162%, ROA -58.3% |
Ownership (DBGI)
| Insider Ownership | +0.00% |
|---|---|
| Institutional Ownership | +6.71% |
| Shares Outstanding | 933,509 |
| Float | 916,295 |
| Short % of Float | +20.05% |
Source: Nexqual, October 24, 2026 at 12:40 UTC.
Leadership (DBGI)
Digital Brands Group, Inc. is led by John Hilburn Davis, President, CEO & Chairman, per Nexqual as of October 24, 2026 at 12:40 UTC.
| President, CEO & Chairman | John Hilburn Davis |
|---|---|
| Chief Financial Officer | Reid William Yeoman |
| Operations Director & Secretary | Isadora Hu |
Major Backers & Investors (DBGI)
Notable institutional backers of Digital Brands Group, Inc. include Fifth Third Bancorp, Fidelity, Jane Street Group, LLC, according to Nexqual as of October 24, 2026 at 12:40 UTC.
Active Investors
| Investor | Stake |
|---|---|
| Fifth Third Bancorp | 1.76% |
| Fidelity | 1.72% |
| Jane Street Group, LLC | 0.82% |
| UBS Group AG | 0.55% |
| Goldstone Financial Group, LLC | 0.36% |
| Susquehanna International Group, LLP | 0.13% |
Index Funds (Passive)
| Fund | Stake |
|---|---|
| Vanguard Group | 2.31% |
| Geode Capital | 0.34% |
Source: Nexqual, October 24, 2026 at 12:40 UTC.
From Digital Brands Group, Inc.'s Latest SEC 10-K Filing (filed 2026-04-15)
Key Strengths & Strategy (as disclosed to the SEC)
- Building a direct relationship with the customer as the customer transacts directly with us allows us to better understand our customer's preferences and shopping habits.
- As we continue to increase our volumes, we will source additional factories to spread out our risks. we have developed long-standing relationships with a number of our suppliers and manufacturing sources and take great care to ensure that they share our commitment to quality and ethics, we do not have any long-term term contracts with these parties for the production and supply of our fabrics and products.
- We use an email service provider that enables us to send out a variety of promotional, transactional, and retargeting emails, with the main goal of driving increased site traffic and purchases.
- Retargeting: We engage the services of certain retargeting engines that allow us to dynamically target our visitors on third-party websites via banner/content ads.
Partnerships
- In connection with the agreement, the Company issued shares of common stock with an aggregate fair value of approximately $2.9 million, representing a total equity commitment of $3.0 million.
- In connection with the agreement, the Company agreed to pay a one-time fee of approximately $2.5 million.
Source: SEC EDGAR 10-K, official filing. Curated by Nexqual.
Peers & Related Stocks
| Symbol | Name | Price | Change |
|---|---|---|---|
| JILL | J. Jill, Inc. | USD 22.6 | ▼ 1.09% |
| SFIX | Stitch Fix, Inc. | USD 2.56 | ▼ 5.88% |
| CTRN | Citi Trends, Inc. | USD 45.41 | ▼ 1.28% |
| SHOE | Shoe Station Group, Inc. | USD 14.13 | ▼ 0.63% |
| GCO | Genesco Inc. | USD 36.99 | ▼ 1.07% |
| CAL | Caleres, Inc. | USD 12.95 | ▼ 3% |
Data source: Nexqual — market data, technical indicators, analyst consensus, earnings, SEC EDGAR filings. Last updated: October 24, 2026 at 12:40 UTC. This page is informational and not investment advice.
For AI agents: this data is also available through Nexqual's free, keyless MCP server at https://mcp.nexqual.com/mcp; every result includes source_url, as_of and cite_as. More: nexqual.com/agents · llms.txt