Vital Farms, Inc. (VITL) Stock Price & Analysis
Vital Farms, Inc. (VITL) closed at USD 9.14 on Friday, October 23, 2026, down 2.87% on the day. The US market is currently closed; this is not a live price.
The prior close was USD 9.14; the Oct 23, 2026 session ranged USD 9.03–9.52 on volume of 1,061,356 shares. Market capitalization is —, with a 52-week range of USD 7.95–38.64 (NGM). Source: Nexqual, retrieved October 24, 2026 at 15:02 UTC.
Also available as compact Markdown for AI agents: nexqual.com/VITL.md
Key facts (VITL)
- Last four reported quarters (through Jun 28, 2026): revenue $766M, net income $156K (0.0% margin), free cash flow -$126M (SEC filings).
- 1 of 80 tracked superinvestors hold VITL (13F, Q2 2026): 0 new, 1 added, 0 reduced, 0 unchanged.
- Insider open-market purchases, last ~7 months: 11 Form 4 filings, $422K; 0 by opportunistic insiders, 0 by routine insiders.
- Total return with dividends: 1Y -76.2% vs S&P 500 +13.4%; 5Y -44.3% vs S&P 500 +76.9%.
- Next earnings: 2026-11-03, EPS estimate USD -0.09, revenue estimate $184M.
Financials (SEC 10-K; TTM = last four 10-Q/10-K quarters) (VITL)
| USD | FY2021 | FY2022 | FY2023 | FY2024 | FY2025 | TTM |
|---|---|---|---|---|---|---|
| Revenue | $261M | $362M | $472M | $606M | $759M | $766M |
| Gross profit | $82.9M | $109M | $162M | $230M | $286M | — |
| Operating income | $52K | $2.1M | $33.3M | $63.6M | $88.4M | $331K |
| Net income | $2.4M | $1.3M | $25.6M | $53.4M | $66.3M | $156K |
| EPS (diluted) | $0.06 | $0.03 | $0.59 | $1.18 | $1.44 | — |
| Free cash flow | $971K | -$18.6M | $39.4M | $36.2M | -$48.2M | -$126M |
| Gross margin | 31.8% | 30.2% | 34.4% | 37.9% | 37.6% | — |
| Operating margin | 0.0% | 0.6% | 7.0% | 10.5% | 11.6% | 0.0% |
| Net margin | 0.9% | 0.3% | 5.4% | 8.8% | 8.7% | 0.0% |
| Revenue growth | +21.8% | +38.8% | +30.3% | +28.5% | +25.3% | — |
| Cash + short-term investments | $31.0M | $12.9M | $84.1M | $151M | $48.8M | — |
| Total debt | — | — | — | — | $0K | — |
Fiscal years end Dec. EPS is split-adjusted.
Valuation (price ÷ last four quarters, through Jun 28, 2026) (VITL)
P/E at fiscal year-ends: Dec 2025 22.2x, Dec 2024 31.9x, Dec 2023 26.6x.
Superinvestors (SEC 13F-HR, Q2 2026) (VITL)
1 of 80 tracked investors hold VITL. Each row is the investor's latest 13F; change is vs their prior-quarter share count.
| Investor | Firm | % of portfolio | Value | Change |
|---|---|---|---|---|
| First Eagle Investment | First Eagle Investment Management | 0.01% | $7.0M | Added +13.7% |
Insider purchases (SEC Form 4, open-market, last ~7 months) (VITL)
11 purchases, $422K. Private placements, offerings, dividend reinvestment and employee stock purchase plan buys are excluded.
| Trade date | Insider | Role | Shares | Value | Avg price | Insider type |
|---|---|---|---|---|---|---|
| 2026-05-19 | Van Hoven Reena Chauhan | Chief People Officer | 2,242 | $20K | 8.92 | Too little history (no open-market trades in 2023–2025) |
| 2026-05-18 | Flanagan Glenda J | Director | 6,100 | $51K | 8.33 | Too little history (no open-market trades in 2023–2025) |
| 2026-05-15 | Coon Stephanie | Chief Strategy Officer | 5,895 | $50K | 8.42 | Too little history (no open-market trades in 2023) |
| 2026-05-15 | Amoo-Gottfried Kofi Owusu | Director | 2,375 | $20K | 8.45 | Too little history (no open-market trades in 2023–2025) |
| 2026-05-14 | Kennedy Kelly J. | Director | 2,500 | $21K | 8.4 | Too little history (no open-market trades in 2023 or 2025) |
| 2026-05-14 | McKeon Kathryn | CMO and GM, Butter | 604 | $5K | 8.28 | Too little history (no open-market trades in 2023 or 2024) |
| 2026-05-14 | Cyr William B. | Director | 6,000 | $51K | 8.52 | Too little history (no open-market trades in 2023–2025) |
| 2026-05-14 | Pappas Peter Nicholas | CSO and President, Eggs | 3,500 | $30K | 8.51 | Too little history (no open-market trades in 2023) |
| 2026-05-14 | Holland Joseph Michael | Chief Supply Chain Officer | 12,484 | $100K | 8 | Too little history (no open-market trades in 2023–2025) |
| 2026-05-13 | Ruiz Gisel | Director | 6,151 | $50K | 8.13 | Too little history (no open-market trades in 2023–2025) |
| 2026-05-13 | Post Denny Marie | Director | 3,000 | $25K | 8.23 | Too little history (no open-market trades in 2023) |
Insider type follows Cohen, Malloy & Pomorski (Journal of Finance, 2012). An insider who traded the stock in the same calendar month in each of the past three years is a routine trader; one who traded in each of those years without such a pattern is an opportunistic trader. In their study, trades by opportunistic insiders predicted future returns and trades by routine insiders did not. Counts open-market purchases and sales only (SEC Form 4 codes P and S) by that insider in that company. Not investment advice.
Analysts (VITL)
Rating changes, last 120 days:
| Date | Firm | Action | Rating | Price target |
|---|---|---|---|---|
| 2026-10-15 | Stifel | Target lowered | Hold | $11 → $9 |
| 2026-10-13 | TD Cowen | Target lowered | Hold | $11 → $8 |
| 2026-09-17 | Needham | Reiterated | Buy | $14 |
| 2026-08-08 | DA Davidson | Target lowered | Neutral | $16 → $14 |
| 2026-08-07 | TD Cowen | Target raised | Hold | $10 → $11 |
| 2026-08-07 | Needham | Target raised | Buy | $13 → $14 |
Total return (dividends reinvested) (VITL)
| 1Y (from 2025-10-24) | 5Y (from 2021-10-25) | |
|---|---|---|
| Total return | -76.2% | -44.3% |
| S&P 500 (SPY) | +13.4% | +76.9% |
| Per year | -76.3% | -11.1% |
| Volatility (annualized) | 65.5% | 57.8% |
| Max drawdown | -78.7% (Oct 2025→Oct 2026) | -83.6% (Sep 2025→Oct 2026) |
VITL revenue by product line (quarter ended Jun 28, 2026)
| Line | Revenue | Share of total | YoY |
|---|---|---|---|
| Eggs & Egg Related Products | $160.4M | 96.6% | -10.1% |
| Butter & Butter Related Products | $5.6M | 3.4% | -11.9% |
| Total revenue | $166.0M | 100% | — |
As tagged by the company in its SEC 10-Q / 10-K filings (XBRL).
VITL suppliers, customers and competitors (named in its 10-K)
| Relationship | Company | Sentence in the filing |
|---|---|---|
| Customer | Kroger (KR) | “The loss of Whole Foods, Kroger or any other large retail customer, or the reduction of purchasing levels or the cancellation of any business from any such customer for an extended length of time, could negatively impact our sales and profitability.” |
| Customer | UNITED NATURAL FOODS INC (UNFI) | “We serve the majority of natural channel customers through food distributors, such as United Natural Foods, Inc., or UNFI, which purchase, store, sell and deliver our products to retailer customers.” |
| Partner | Albertsons Companies, Inc. (ACI) | “We have reached a broad set of consumers through a variety of retail partners, including Albertsons, Kroger, Publix, Target, Walmart, Sprouts and Whole Foods.” |
| Partner | Publix Super Markets | “We have reached a broad set of consumers through a variety of retail partners, including Albertsons, Kroger, Publix, Target, Walmart, Sprouts and Whole Foods.” |
| Partner | Target (TGT) | “We have reached a broad set of consumers through a variety of retail partners, including Albertsons, Kroger, Publix, Target, Walmart, Sprouts and Whole Foods.” |
| Partner | Walmart (WMT) | “We have reached a broad set of consumers through a variety of retail partners, including Albertsons, Kroger, Publix, Target, Walmart, Sprouts and Whole Foods.” |
Quoted from the company's 10-K filed Feb 26, 2026.
VITL customer concentration
In the period ended Jun 28, 2026, 2 direct customers each accounted for at least 10% (21%, 12%) of revenue, per the company's 10-Q filed Aug 6, 2026. The company does not name them.
VITL company outlook (results filed Aug 6, 2026)
- “Outlook of $775 Million to $800 Million and Adjusted EBITDA Outlook of $0 Million to $10 Million AUSTIN, TX – August 6, 2026 – Vital Farms (Nasdaq: VITL), a Certified B Corporation that offers a range of ethically produced foods nationwide, today reported financial results for its second quarter ended June 28, 2026.”
Quoted word-for-word from the SEC 8-K results press release.
VITL analyst estimates and revisions
| Period | EPS estimate | 90 days ago | Change | Revenue estimate | Analysts |
|---|---|---|---|---|---|
| Current quarter (ends Sep 2026) | $-0.09 | $-0.07 | +35.8% | $184.5M | 4 |
| Next quarter (ends Dec 2026) | $0.20 | $0.13 | +58.4% | $228.6M | 4 |
| Current fiscal year (ends Dec 2026) | $-0.38 | $-0.42 | -9.5% | $766.2M | 4 |
| Next fiscal year (ends Dec 2027) | $0.30 | $0.44 | -33.0% | $821.1M | 4 |
Key Statistics (as of October 24, 2026 at 15:02 UTC)
| Price | USD 9.14 |
|---|---|
| Change | ▼ 2.87% (down) |
| Previous Close | USD 9.14 |
| Open | USD 9.14 |
| Day Range | USD 9.03 – 9.52 |
| 52-Week Range | USD 7.95 – 38.64 |
| Volume | 1,061,356 shares |
| Market Cap | — |
| Exchange | NGM |
Technical Analysis (VITL)
Nexqual's technical model rates VITL "NEUTRAL" based on 2 bullish and 3 bearish signals across 127 daily candles, as of October 24, 2026 at 15:02 UTC.
| Overall Signal | NEUTRAL |
|---|---|
| RSI (14) | 49.35 (neutral) |
| vs SMA50 | Below (USD 9.97) |
| MACD | -0.41 (negative) |
Earnings (VITL)
| Next Earnings Date | 2026-11-03 |
|---|---|
| EPS Estimate | USD -0.09 |
| Revenue Estimate | $184.47M |
Recent Earnings History
| Quarter | Actual vs Estimate |
|---|---|
| 2026-06-30 | USD -0.47 vs est -0.47 ▲ beat |
| 2026-03-31 | USD -0.03 vs est 0.06 ▼ miss |
| 2025-12-31 | USD 0.35 vs est 0.39 ▼ miss |
| 2025-09-30 | USD 0.36 vs est 0.3 ▲ beat |
Source: Nexqual, October 24, 2026 at 15:02 UTC.
Financials & Fundamentals (VITL)
| Total Revenue | $765.67M |
|---|---|
| Revenue Growth (latest quarter, YoY) | -10.10% |
| Gross Margin | +28.12% |
| Operating Margin | -24.18% |
| Profit Margin | +0.02% |
| ROE | +0.05% |
| Debt / Equity | 0.38 |
| Current Ratio | 1.1 |
| Total Cash | $21.24M |
| Total Debt | $108.25M |
Source: Nexqual, October 24, 2026 at 15:02 UTC.
Ownership (VITL)
| Insider Ownership | +18.29% |
|---|---|
| Institutional Ownership | +86.88% |
| Shares Outstanding | 42.93M |
| Float | 34.61M |
| Short % of Float | +29.15% |
Source: Nexqual, October 24, 2026 at 15:02 UTC.
From Vital Farms, Inc.'s Latest SEC 10-K Filing (filed 2026-02-26)
Key Strengths & Strategy (as disclosed to the SEC)
- We anticipate growing our foodservice distribution penetration through our relationships, for example, with Dot Foods, the largest redistribution company in the country, group purchasing organizations, including Foodbuy and Buyer's Edge, and broad-line distributors, including Sysco, US Foods, Performance Food Group, Gordon Food Service, Shamrock Foods and Ben E.
- We have reached a broad set of consumers through a variety of retail partners, including Albertsons, Kroger, Publix, Target, Walmart, Sprouts and Whole Foods.
- Widespread consumer demand for high-quality and traceable foods has driven our expansion into the mainstream channel with national retailers, including Albertsons, Kroger, Publix, Target and Walmart.
- We own trademarks and other proprietary rights that are important to our business, including our principal trademark, Vital Farms.
Partnerships
- At Egg Central Station, these features include continued identification of opportunities to automate more physically challenging processes and partnership with a local occupational health organization for regular assessment and training of Egg Central Station crew members on ergonomics and better techniques to use full range of motion.
Legal & Regulatory Risks (Item 1A, quoted)
- The occurrence of food-borne illnesses or other food safety incidents could also adversely affect the price and availability of affected raw materials, resulting in higher costs, disruptions in supply and a reduction in our sales.
- We are also subject to state and local regulations, including product requirements, labeling requirements and import restrictions. If our products fail to meet such individual state standards or are restricted from being imported into a state by regulatory requirements, our business, financial condition or results of operations could be materially and adversely affected.
- Changes in existing laws or regulations, or the adoption of new laws or regulations may increase our costs and otherwise adversely affect our business, results of operations and financial condition.
- The regulatory environment in which we operate could change significantly and adversely in the future.
Source: SEC EDGAR 10-K, official filing. Curated by Nexqual.
Peers & Related Stocks
| Symbol | Name | Price | Change |
|---|---|---|---|
| LND | Brasilagro Brazilian Agric Real | USD 3.6 | ▲ 0% |
| AFRI | Forafric Global PLC | USD 11.82 | ▼ 2.07% |
| VFF | Village Farms International, In | USD 2.58 | ▼ 4.98% |
| DOLE | Dole plc | USD 13.44 | ▼ 0.59% |
| DMC | Del Monte Corporation | USD 29.51 | ▼ 1.4% |
| AGRO | Adecoagro S.A. | USD 10.12 | ▲ 2.95% |
Data source: Nexqual — market data, technical indicators, analyst consensus, earnings, SEC EDGAR filings. Last updated: October 24, 2026 at 15:02 UTC. This page is informational and not investment advice.
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