Baosheng Media Group Holdings Limited (BAOS) Stock Price & Analysis
Baosheng Media Group Holdings Limited (BAOS) closed at USD 0.17 on Friday, October 23, 2026, down 2.06% on the day. The US market is currently closed; this is not a live price.
The prior close was USD 0.17; the Oct 23, 2026 session ranged USD 0.17–0.17 on volume of 155,288 shares. Market capitalization is $5.55M, with a 52-week range of USD 0.16–3.82 (NCM). Source: Nexqual, retrieved October 24, 2026 at 14:23 UTC.
Also available as compact Markdown for AI agents: nexqual.com/BAOS.md
Key facts (BAOS)
- Analysts: None.
- Total return with dividends: 1Y -94.8% vs S&P 500 +13.4%; 5Y -98.3% vs S&P 500 +76.9%.
Analysts (BAOS)
Consensus None.
Total return (dividends reinvested) (BAOS)
| 1Y (from 2025-10-24) | 5Y (from 2021-10-25) | |
|---|---|---|
| Total return | -94.8% | -98.3% |
| S&P 500 (SPY) | +13.4% | +76.9% |
| Per year | -94.9% | -55.7% |
| Volatility (annualized) | 115.8% | 127.2% |
| Max drawdown | -95.4% (Dec 2025→Oct 2026) | -98.4% (Jul 2023→Oct 2026) |
BAOS suppliers, customers and competitors (named in its 20-F)
| Relationship | Company | Sentence in the filing |
|---|---|---|
| Customer | Beijing Dajia Network Information Technology | “In 2025, our top five customers were Shenzhen Oriental Modern Information Technology Co., Ltd., Beijing Dajia Network Information Technology Co., Ltd., Ctrip Network Technology (Shanghai) Co., Ltd., Guazi Automobile Service (Tianjin) Co., Ltd., and Beijing Quna Software Technology Co., Ltd., representing 43.0%, 19.3%, 16.6%, 2.8% and 2.2% of our total revenue, respectively.” |
| Customer | Guangzhou Juyao Information Technology | “In 2024, our top five customers were Guangzhou Juyao Information Technology Co., Ltd., Shanghai Shoutui Network Technology Co., Ltd., Youju Interactive (Beijing) Technology Co., Ltd., Anhui Denggao Erge Network Technology Co., Ltd., and Beijing Dajia Network Information Technology Co., Ltd., representing 47.7%, 19.3%, 15.6%, 8.0% and 7.9% of our total revenue, respectively.” |
| Customer | Shenzhen Oriental Modern Information Technology | “In 2025, our top five customers were Shenzhen Oriental Modern Information Technology Co., Ltd., Beijing Dajia Network Information Technology Co., Ltd., Ctrip Network Technology (Shanghai) Co., Ltd., Guazi Automobile Service (Tianjin) Co., Ltd., and Beijing Quna Software Technology Co., Ltd., representing 43.0%, 19.3%, 16.6%, 2.8% and 2.2% of our total revenue, respectively.” |
| Customer | Beijing Quna Software Technology | “In 2025, our top five customers were Shenzhen Oriental Modern Information Technology Co., Ltd., Beijing Dajia Network Information Technology Co., Ltd., Ctrip Network Technology (Shanghai) Co., Ltd., Guazi Automobile Service (Tianjin) Co., Ltd., and Beijing Quna Software Technology Co., Ltd., representing 43.0%, 19.3%, 16.6%, 2.8% and 2.2% of our total revenue, respectively.” |
| Customer | Shanghai Shoutui Network Technology | “In 2024, our top five customers were Guangzhou Juyao Information Technology Co., Ltd., Shanghai Shoutui Network Technology Co., Ltd., Youju Interactive (Beijing) Technology Co., Ltd., Anhui Denggao Erge Network Technology Co., Ltd., and Beijing Dajia Network Information Technology Co., Ltd., representing 47.7%, 19.3%, 15.6%, 8.0% and 7.9% of our total revenue, respectively.” |
| Customer | Anhui Denggao Erge Network Technology | “In 2024, our top five customers were Guangzhou Juyao Information Technology Co., Ltd., Shanghai Shoutui Network Technology Co., Ltd., Youju Interactive (Beijing) Technology Co., Ltd., Anhui Denggao Erge Network Technology Co., Ltd., and Beijing Dajia Network Information Technology Co., Ltd., representing 47.7%, 19.3%, 15.6%, 8.0% and 7.9% of our total revenue, respectively.” |
| Customer | Xiamen Toutiao Information Technology | “In 2023, our top five customers were Xiamen Toutiao Information Technology Co., Ltd., Guangzhou Juyao Information Technology Co., Ltd., Jiangxi Toujing Network Technology Co., Ltd., Tianjin Hengchuang Xintai Technology Co., Ltd., and Beijing Dajia Internet Information Technology Co., Ltd., representing 47.7%, 12.2%, 6.4%, 4.9% and 3.5% of our total revenue, respectively.” |
| Customer | Jiangxi Toujing Network Technology | “In 2023, our top five customers were Xiamen Toutiao Information Technology Co., Ltd., Guangzhou Juyao Information Technology Co., Ltd., Jiangxi Toujing Network Technology Co., Ltd., Tianjin Hengchuang Xintai Technology Co., Ltd., and Beijing Dajia Internet Information Technology Co., Ltd., representing 47.7%, 12.2%, 6.4%, 4.9% and 3.5% of our total revenue, respectively.” |
| Customer | Tianjin Hengchuang Xintai Technology | “In 2023, our top five customers were Xiamen Toutiao Information Technology Co., Ltd., Guangzhou Juyao Information Technology Co., Ltd., Jiangxi Toujing Network Technology Co., Ltd., Tianjin Hengchuang Xintai Technology Co., Ltd., and Beijing Dajia Internet Information Technology Co., Ltd., representing 47.7%, 12.2%, 6.4%, 4.9% and 3.5% of our total revenue, respectively.” |
| Customer | Beijing Dajia Internet Information Technology | “In 2023, our top five customers were Xiamen Toutiao Information Technology Co., Ltd., Guangzhou Juyao Information Technology Co., Ltd., Jiangxi Toujing Network Technology Co., Ltd., Tianjin Hengchuang Xintai Technology Co., Ltd., and Beijing Dajia Internet Information Technology Co., Ltd., representing 47.7%, 12.2%, 6.4%, 4.9% and 3.5% of our total revenue, respectively.” |
| Partner | Guangzhou Yichuanghui Enterprise Management Consulting | “On April 4, 2026, Beijing Xunhuo, Guangzhou Yichuanghui Enterprise Management Consulting Co., Ltd. (the "Purchaser"), and Guangzhou Shanxingzhe Technology Investment LLP ("Shanxingzhe") entered into a Partnership Interest Transfer Agreement (the "Transfer Agreement"), pursuant to which Beijing Xunhuo agreed to sell, assign, and transfer its 42.8571% partnership interest in Shanxingzhe to the Purchaser for cash con…” |
Quoted from the company's 20-F filed Apr 30, 2026.
BAOS analyst estimates and revisions
| Period | EPS estimate | 90 days ago | Change | Revenue estimate | Analysts |
|---|---|---|---|---|---|
| Current quarter | — | — | — | $0 | — |
| Next quarter | — | — | — | $0 | — |
| Current fiscal year | — | — | — | $0 | — |
| Next fiscal year | — | — | — | $0 | — |
Key Statistics (as of October 24, 2026 at 14:23 UTC)
| Price | USD 0.17 |
|---|---|
| Change | ▼ 2.06% (down) |
| Previous Close | USD 0.17 |
| Open | USD 0.17 |
| Day Range | USD 0.17 – 0.17 |
| 52-Week Range | USD 0.16 – 3.82 |
| Volume | 155,288 shares |
| Market Cap | $5.55M |
| Exchange | NCM |
Technical Analysis (BAOS)
Nexqual's technical model rates BAOS "SELL" based on 2 bullish and 5 bearish signals across 127 daily candles, as of October 24, 2026 at 14:23 UTC.
| Overall Signal | SELL |
|---|---|
| RSI (14) | 23.14 (oversold) |
| vs SMA50 | Below (USD 0.3) |
| MACD | -0.05 (negative) |
Analyst Ratings (BAOS)
Wall Street analysts rate BAOS "None", per Nexqual as of October 24, 2026 at 14:23 UTC.
| Consensus Rating | None |
|---|
Earnings (BAOS)
Source: Nexqual, October 24, 2026 at 14:23 UTC.
Financials & Fundamentals (BAOS)
| Total Revenue | $348,655 |
|---|---|
| Revenue Growth (latest quarter, YoY) | -77.80% |
| Gross Margin | -72.39% |
| Operating Margin | -26300.97% |
| Profit Margin | +0.00% |
| ROE | -243.03% |
| Debt / Equity | 0.11 |
| Current Ratio | 2.63 |
| Total Cash | $736,474 |
| Total Debt | $1.20M |
Source: Nexqual, October 24, 2026 at 14:23 UTC.
Financial Health Score (BAOS)
Nexqual rates Baosheng Media Group Holdings Limited's overall financial health "Weak" across five dimensions, as of October 24, 2026 at 14:23 UTC.
| Growth | Critical — Revenue -78% YoY (latest Q), sharp decline |
|---|---|
| Profitability | Critical — Heavily loss-making — early-stage company |
| Balance Sheet | Strong — $736K cash vs $1M debt |
| Cash Flow | Weak — Operating cash flow -$5M (TTM) |
| Efficiency | Critical — ROE -243%, ROA -64.7% |
Ownership (BAOS)
| Insider Ownership | +1.66% |
|---|---|
| Institutional Ownership | +0.01% |
| Shares Outstanding | 33.37M |
| Float | 31.36M |
| Short % of Float | +1.78% |
Source: Nexqual, October 24, 2026 at 14:23 UTC.
Leadership (BAOS)
Baosheng Media Group Holdings Limited is led by Lina Jiang, CEO & Chairwoman, per Nexqual as of October 24, 2026 at 14:23 UTC.
| CEO & Chairwoman | Lina Jiang |
|---|---|
| Chief Financial Officer | Chenfang Zhai |
Peers & Related Stocks
| Symbol | Name | Price | Change |
|---|---|---|---|
| PERI | Perion Network Ltd | USD 8.66 | ▼ 1.03% |
| ADV | Advantage Solutions Inc. | USD 30.28 | ▼ 0.2% |
| NEXN | Nexxen International Ltd. | USD 8.88 | ▼ 1.88% |
| EVC | Entravision Communications Corp | USD 6.23 | ▼ 0.48% |
| CRTO | Criteo S.A. | USD 14.88 | ▲ 0.07% |
| QNST | QuinStreet, Inc. | USD 16.52 | ▼ 2.13% |
Data source: Nexqual — market data, technical indicators, analyst consensus, earnings, SEC EDGAR filings. Last updated: October 24, 2026 at 14:23 UTC. This page is informational and not investment advice.
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